Conner Rutledge

Conner founded Lead Leverage to help builders, new-home sales teams, and realtors grow through strategic marketing, strong branding, and smarter lead generation. With a strong background and deep knowledge of the homebuilding and real estate industries, he bridges the gap between sales performance and marketing results.

Kaley Doan

Kaley brings years of experience in homebuilder marketing, specializing in developing strategies that connect builders with buyers and agents through impactful branding and digital engagement. At Lead Leverage, she leads strategic initiatives that drive visibility, sales, and long-term brand success.

Caitlin Cavenaugh

Drawing on her education in communications and media studies — with a focus on digital audiences — Caitlin brings bold ideas to life through video and social content. With a strong background in social media, she helps clients create and manage content that stands out, connects, and drives results.